How Jack Dorsey plans to change Twitter

The bottom line: Dorsey said he's not worried that those changes could mean people will spend less time on Twitter. "If more relevance means less time on the service, that's perfectly fine," he said, adding that if people are having conversations, Twitter "can still serve an ad against that."

If this means monetizing content over users, then what a move this will be. Engagement might be a good metric for marketers and for reach but it appears to be pretty damaging day to day.

While we wait for these changes to be applied, you can already do a few things to improve your experience on Twitter.