Google Maps gains 'Live View' augmented reality walking directions

As someone trying to ditch Google Maps and use a more integrated app, this is really annoying to see

According to Google, the Live View feature isn't meant to be used with your iPhone held up in front of you as you walk – rather, its designed to provide a quick and simple way of orienting yourself if you enter unfamiliar territory.

Sounds really interesting and really useful. Just as I've been seeing Apple Maps cars near both my home and place of work.